Remember the controversies of a few years ago? DTRA, Goodyear, NASCAR, Rice Lake was gonna' take over Late Model racing in western Wisconsin and kick Cedar Lake's ass? What a difference a few years makes. The first thing to go at RLS was their weekly Late Model program and now they might not open for the 2010 season if they cannot find a buyer by the end of April. Now don't misunderstand me, I think RLS is a great track and I have enjoyed the few shows I attended there but my point is that the predictions of the armchair prognosticators have not come true, in fact the opposite has happened. When CLS left WISSOTA I went down on record as stating that location, location, location is more important than sanction, sanction, sanction. When people bad mouthed Goodyear I said that I've been around this sport since the days when the IMCA "Big Cars" ran Firestone knobbies on the Minnesota State Fair dirt. Quite a few called me an idiot and got pretty angry at me but I knew I'd be right in the long run.
I've been around a long time, I've seen sanctions and tires come and go and I could see the direction this whole thing was going in. Tracks out in the middle of nowhere were in my estimation going to have a harder time than tracks close to the bigger population centers regardless of affiliation. It's the law of averages, more people and more businesses concentrated in a small area, it makes sense that these tracks have a bigger pie to slice and it doesn't take a rocket scientist to figure that out. Common sense always beats loyalties and misdirected fervor.
I have received a lot of compliments on Midwest Racing Talk and I appreciate that. Along with the compliments I have gotten a lot of suggestions about who I might want to interview and what subjects to cover. MWRT is not sponsored and there are limits to how many interviews I can do. At this point I'm trying to build MWRT from the ground up, get some content out there and get established so that when some of the big special events happen drivers will want to be interviewed. Facebook is going to help with that because we're getting a lot of participation in the Minnesota Dirt Track Racing Group by some of the drivers and people we want to talk to. I'm probably going to take some heat this year because at times Midwest Racing Talk is probably going to seem like it has a Sprint Car agenda at times. Without going into a lot of detail, I do the sites out of my own pocket without sponsorship so that is also a factor. I'm sure you'll all agree that if you're paying for something out of your pocket and taking your own time to do it you damn sure are going to do it your own way. I'll never run banners on the sites but I would consider doing some type of commercials in the podcasts or simply mentioning a business name for a modest fee. I work full time so I'm not in a position to go around to the businesses with a clipboard and business card promoting the sites. If somebody asks I've got a basic idea what we could do but I think as most of you racers already know, podcast sponsors aren't going to come beating on my door.
I think as far as the audio site goes our best option is to take it at a pace I can handle from an administrative standpoint and see where it goes. I'm trying to put up quality podcasts with good sound and some thought provoking content and the rest will take care of itself. As I mentioned in an earlier blog post I'm not making "cold calls" on drivers I'm not familiar with so my interviews are going to be limited to people I know. If you're looking for interviews of Grand Rapids WISSOTA drivers you're out of luck, I've never been there and they wouldn't know me from Adam at the back gate. Not to pick on Grand Rapids but you get the idea, they race on Thursday nights, it's way up north and I live in Forest Lake and work full time in the Cities. Visiting places like that is difficult because I'm not setup everywhere so I never know what kind of issues I'm going to run into.
My schedule is made up entirely of Sprint Car races this season so that's going to have some bearing on my interview subjects. I will see Late Models a total of five nights this season, at the Billy Anderson Memorial and Masters at CLS and two nights at Elko. There aren't any Sprint Cars on the Thursday of the Masters so I don't plan on going that night and the USA Nationals are not on my schedule. As far as the USMTS I'll see them two nights this year along with the IMCA/UMSS Sprints at Elko so there is an opportunity to interview a few of those drivers. I spent the last eleven seasons going to a lot of Cedar Lake weekly shows and still have my connections out there so I plan to do some phone interviews with some of the Late Model and Modified drivers as time permits. Perhaps Dan Plan will cover some of those too as he will be closer to that racing this year than I will. I'm putting all of my eggs in the Sprint Car basket and will do everything I can to promote that type of racing. I'm not out to garner huge numbers of website hits or cater to any particular group of racers or please any sponsors who might happen to think their money buys their agenda on my sites. That is the advantage of doing this on my own, if it was a business I would be obligated to follow the money and that would no doubt lead me a direction I do not want to take this in.
No, I'm not trying to be everything to everybody with the audio site or with MDTR. Especially now that I'm on Facebook it doesn't seem like there's any shortage of daily email notices from the various racing websites. Blog updates and seemingly endless press releases have made it a challenge to not block some of those posts. As a matter of fact, I'm following my own advice on this one and will never post on a daily basis. A few press releases, notices when there's a new audio file posted and I'll announce the new photo galleries. I know how I feel when I get multiple daily email notices from some of these racing sites on Facebook so I'll try to go easy on you in that regard. Think of this blog post as part information and part my personal therapy and you'll get where I'm coming from. Sometimes I just have some thoughts I want to jot down and this is my outlet for that. If you're looking for daily racing content there is plenty out there. If you want to know what kind of bullshit Stan is spreading today you can stop here and check it out.
When racing starts and I've got more to say than I can fit in a Facebook post I'll write it here and announce it on FB and the message boards. Speaking of Facebook, I'm seeing a trend of the traffic on the traditional message boards dropping off from what it was in it's heyday. I think that Facebook is taking over in that area and I must say, compared to the racing boards it's a much more efficient way of doing things. The added bonus is that some of our favorite professional race drivers are keeping us up-to-date on their Facebook pages whereas they would have never posted on the message boards. Facebook offers them a layer of protection that the boards don't and lets them get the word out without having to take any heat. Some people say they like Twitter for that reason but from what I have seen Twitter is a little too invasive into a person's private life for my taste.
Well, I'm looking forward to racing, how about you? Keep an eye on MWRT because I think we're going to get busy with a video interview pretty soon here. More on that later.
